Sasha Chorny

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Instagram Lead Experience Designer with 20+ years of experience delivering user-centered solutions for complex web and enterprise systems. 

I specialize in transforming ambiguous business challenges into structured, scalable experiences — balancing user needs, business goals, and technical constraints.

I lead cross-functional teams through research, ideation, and delivery, with a strong focus on information architecture, data-heavy interfaces, and design systems. 

Known for a pragmatic and strategic approach, I help organizations align stakeholders, reduce complexity, and bring high-impact products to market efficiently.